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No doubt about it, autoresponders are one of the most powerful tools that you can use if you are doing business online. In fact, the
only thing more important that the autoresponder is your opt-in list! But all autoresponders start life without a list – the list doesn’t exist until your autoresponder mailing list starts filling up with names and email addresses!
The easiest and fastest way to build up an email list is to give away something for free. Some marketers will tell you that this is a
waste of time – and if you already have a large list of one subscribers, then it probably is. But for those who don’t have a list, this is the way that it gets built! You simply pay for advertisement to promote your freebie. Don’t think of this as lost money, think of it as an investment in future earnings.
Give away an ezine, free reports, free ebooks, free access to private websites, or anything else that you can think of. The aim is to get people to sign up to receive that freebie, and to agree to receive email from you in the future! It is a win-win situation for
everyone, but you get more than anyone else in the deal. Your new subscriber gets a freebie - you get their name and email address, and permission to email them in the future.
However, if you do it right, you get even more than that. The freebie that you give away should also be used to promote your products or services. Even if it just has affiliate links for products or services that are related to the topic of the freebie, it is a way to generate extra revenue.
Then, when you send email in the future, you can again promote your products or services. Just be sure to include useful information in the email as well, or you will have people unsubscribing from your autoresponder mailing list in droves.
Using every opportunity that is presented to you in the world of Internet Marketing is crucial to your success. You have the opportunity to earn money with the freebie that you create. You also have the opportunity to earn money when you send the ‘thank you’ email after a person has requested your freebie, and you have the opportunity to earn money every time an autoresponder message is sent out to that list in the future!
Don’t waste any of those valuable opportunities. Get into automatic mode with the use of an autoresponder.
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