01) What is Publisher?
Publisher is an independent partythat promotes product and services of an Advertiser on his/her own website for commission on sales or leads.
02) What is an Advertiser?
Advertiser is a company that sells a product or services online,accepts payments and fulfills orders.
03) What is Text Ad Link?
This is the HTML code supplied by the Advertiser to promote the product.This link describes the product inform of TEXT.
04) What is Banner AD Link?
This is the HTML code supplied by the Advertiser to promote the product.This link describes the product inform of picture.
05) What is ASP(Application Service Provider)?
APP is an online network which is accessible through the internet.It is quickly integrated with other Website
and services.It doesn’t required to install any software.
06) What is Commission Pay Out?
Is an amount recived by Publisher for some quantifiable action,taken by your redirected visitor.
07) What is CPA?
CPA is the metric for online advertising where a rate is set for every action that is taken by user.
08) What is CPM?
CPM is the metric for online advertising where a rate is set for every thousand impressions.
09) What is EPC?
EPC is the exclusive metric of the CJ Marketplace that illustrates the ability to convert clicks into commission.
EPC is published in Two forms, 7-days and 3-months.
10) What is conversion rate?
This is the percentage of visitors who takes a desired action.The action may be inform of sale or subscribe for newsletter etc.
11) What is performance-based marketing?
This another type of marketing where Advertiser pay for action taken by consumer as they occure on the internet,rather than paying upfront for advertising space.Any type of revenue sharing program where Publisher receives a commission for generating a lead or sales for an advertiser known as PERFORMANCE-BASED MARKETING.
12) What is Impression?
An impression is nothing but the viewing of an advertising banner,link,or product on internet.
13) What is Click-through?
It is also called as CLICK. It refers to the action a consumer takes when theyare referred from one website through link or banner and is taken to the another website.
14) What is Click-Through ratio?
Click-Through ratio is the percentage of clicks for the number of advertising impression displayed.
15) what is Longform of CPA,CPM,EPC?
(a) CPA:- Click Per Action.
(b) CPM:- Cost Per Thousand Impressions.
(c) EPC:- Average Earnings Per 100 Clicks.
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